Analytics & Reporting CDS
Comprehensive Usage Analysis
The Analytics & Reporting module delivers detailed metrics on how your portal is used. Through integration with analytics tools (currently Google Analytics), you gain insight into user behavior, usage patterns, and content performance.
Key Features
| Funktion | Beschreibung | Nutzen |
|---|---|---|
🔌Google Analytics Integration | Seamless connection to Google Analytics for comprehensive web analysis and reporting. | Use proven analytics tools without having to build additional infrastructure. |
🔐Login Event Tracking | Tracking of login events, session duration, and user activity within the portal. | Understand usage patterns and identify active vs. inactive users. |
📊User Behavior Tracking | Tracking of page views, navigation, time on page, and interaction patterns. | Optimize the user experience based on actual user behavior. |
🔗Link Tracking | Tracking of clicks on external and internal links to analyze content relevance. | Identify which content and features are used most. |
📥Download Tracking | Tracking of document downloads (PDFs, invoices, quotes) for content performance analysis. | Measure the success of content offerings and identify popular downloads. |
📈Content Performance Reports | Reports on viewed content, time on page, and the use of embedded applications. | Data-driven decisions about content strategy and feature development. |
Google Analytics Integration
Beschreibung
Seamless connection to Google Analytics for comprehensive web analysis and reporting.
Nutzen
Use proven analytics tools without having to build additional infrastructure.
Login Event Tracking
Beschreibung
Tracking of login events, session duration, and user activity within the portal.
Nutzen
Understand usage patterns and identify active vs. inactive users.
User Behavior Tracking
Beschreibung
Tracking of page views, navigation, time on page, and interaction patterns.
Nutzen
Optimize the user experience based on actual user behavior.
Link Tracking
Beschreibung
Tracking of clicks on external and internal links to analyze content relevance.
Nutzen
Identify which content and features are used most.
Download Tracking
Beschreibung
Tracking of document downloads (PDFs, invoices, quotes) for content performance analysis.
Nutzen
Measure the success of content offerings and identify popular downloads.
Content Performance Reports
Beschreibung
Reports on viewed content, time on page, and the use of embedded applications.
Nutzen
Data-driven decisions about content strategy and feature development.
Practical Application Examples
Portal Usage Analysis
Connect your analytics tool (currently Google Analytics) and track login, user, link, and download events. This gives you reports on viewed content, time on page, and the use of embedded applications. Example: you find that 80% of users use the CPQ module, but only 20% use the invoice overview - a clear signal for optimization or marketing.
Feature Adoption Tracking
Track how quickly new features are adopted by users. After launching a new module, you can see exactly who uses it, how often, and where users may be running into difficulties. This data informs product decisions and training needs.
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